Utilising social media ads into your social media marketing strategy can choose to be an effective tactic to further reach your designated social media objectives. Whether this is to drive more traffic to your website, increase your presence on social media or to simply further encourage engagement, social media ads can be used to accelerate […]

Unless you have been living under a rock, you will have undoubtedly recently heard of Snapchat, the fastest growing social media app in 2014, securing funding of more than $485m. It has taken the social media app market by storm, since its launch in 2011, becoming increasingly important for businesses and brands adopting into their marketing strategy. […]

Twitter has recently adapted its retweet function, which many people will find helpful. If you often retweet other people’s tweets and are tired of having to shorten your comments, or if you do not like how other people’s profile pictures appear on your feed, you will be excited about Twitter’s change in retweet function. This new […]

Instagram and Vine are often seen as two competing social media networks. Since Instagram added video to its app, the two are often compared to each other. Instagram’s video feature came only a few months after the Vine app was released, and at first seemed to be a response to Vine. Since Vine is backed […]

Global Web Index has released an infographic of the fastest growing social media apps of 2014, with Snapchat possessing the fastest growing audience up  57% between Q1 and Q4 2014. With Facebook’s new Facebook Messenger app coming in at second place with an increase of 50%, alongside Instagram and Pinterest both joint third place with 43% growth. […]

Nowadays, almost everyone you know will have a Facebook account. Without a doubt, the most popular social media channel, recently surpassing 1.2 billion users, it has connected users all over the world. Below are ten facts about Facebook you might not have known. Some of these might just be random, interesting facts, while some facts […]

Twitter has just struck a deal with search engine giants Google, to allow all tweets to now be included in all Google search results. The deal, announced last week, sees Twitter provide Google access to its firehose of data, ensuring a smoother process for Google’s algorithm to pick up search results involving public Twitter account […]

We are proud to be adding mobile messaging (or SMS marketing) to our services, in order to complement our existing marketing communications with a direct form of traditional marketing. In today’s digital age, where so much marketing communication is lost through the amount of noise associated through congested channels such as social media, email marketing, […]

2014 caught the attention of the mass social media networks, with many breaking headlines worldwide for a variety of reasons. Twitter broke records for their growth in revenue, Snapchat raised $485 million from 23 investors and Twitter co-founder Evan Williams, “…doesn’t give a s**t,” if Instagram has more followers. All in all, we thought we’d […]

Social media has consistently grown year on year, with niche social media networks such as Instagram and Pinterest going from strength to strength. So what does 2015 hold for the social media marketer? We’ve put together seven social media trends we think will be popular for 2015. 1) Video Content If you haven’t already noticed, […]