1. Micro influencers The rise of ‘Micro’ influencers will continue to grow in 2019. Why? Gone are the days of ‘Mass Market’ influencers reaching hundreds of thousands of users. With the positive correlation between growth of Instagram users to a wider audience globally, alongside a higher frequency of micro influencers, micro influencers will be establishing […]

Everyone knows the benefits of using hashtags in your posts on Instagram, but nobody entirely knows how to use them. So we thought we’d come up with five Instagram hacks to save your life which you may or may not find useful. Let us know in the comments which hack you didn’t already know.   […]

We’re all aware of the value Instagram stories posses over their counterpart Snapchat, however the feature has been somewhat over utilised by brands and Instagram’s stories have become rather congested. ‘How do I get around this?’ I hear you say? Lucky for you, we’ve put together four simple, easy to follow (as long as you […]

Several new studies have found that more teens than expected are leaving Facebook for Instagram and Snapchat. According to Business Insider younger millennials are spending as much as 40 minutes a day on Snapchat. The platform also seems to be entrenched firmly in the daily routines of younger millennials below the age of 24, featuring […]

When Snapchat first released the Maps option, people were not much interested in using this feature. Snap Map was a new location-sharing feature that allows to view videos from friends and strangers whose posts are public. However, after watching how the creepy feature gave us a look into floods, damage and roads to avoid during […]

Social media is a formidable force these days, and it can be extremely difficult to keep up to date with the latest information, trends and stats. Although we are only just over halfway through the year, there is loads to talk about in terms of what is happening with social media in 2017, and here […]

Snapchat Spectacles are high-tech eyewear developed by Snap Inc. It was first announced on September 23, 2016 while Snapchat Inc. rebrand to Snap Inc. This smart glasses let you record short videos with the push of a button, without taking your phone out of your pocket. The product was released on 10 November, 2016 in […]

What is Instagram’s Stories feature? The recent success of Instagram Stories proves how effective parent company Facebook can be at mimicking an appealing format and scaling it successfully. The concept of the Stories feature allows you to showcase time-sensitive photos and videos to your friends that will disappear after 24 hours. Initially created by Snapchat, […]

Buoyed by the great success of last year’s Instagram Stories, social media giant Facebook has introduced Facebook Stories to their main app. If you’ve used either Instagram, Messenger or Snapchat recently, you’ll be very familiar with how this new addition works. Once you open the Facebook app, you can now showcase snapshots of your daily […]

Social networking dating app – Tinder – has arguably revolutionised user experience across mobile apps in a range of industries across the globe. Their rapid growth and high level of daily user engagement has resulted in the app gaining over 50 million users worldwide. With this infamous app – specifically amongst millennials – known across […]