There are different forms of social media ads you can use to complement your organic social media strategy, with Facebook ads being the most popular and arguably the most cost-effective, businesses and brands alike have failed to capitalise on the potential of using Twitter ads. Utilising other forms of social media ads like Twitter ads, […]

Deadpool has murdered its box office opening weekend, earning $135 million, smashing the record for the most successful R-rated opening of all time and the biggest launch in February in Fox’s film history, quite a coup for a movie that only cost $58 million to make, right? All types of questions might be running through […]

Facebook have started 2016 with a bang, and have continued to smash milestone after milestone. Having pretty much most of the social media or instant messaging marketplace on lockdown, Zuckerburg posted on his Facebook page the following: “In 2015 people came together in many different ways on Facebook. We celebrated happy moments, from the Indian Super […]

Periscope, the relatively new social media app that allows its users to broadcast live, is now available on Apple T.V. Periscope allows its viewers to watch live videos of what other people are currently filming. Broadcasters and media companies have taken this opportunity to reach the millennial audience. As the younger generation is increasingly used […]

From the success of our last social media trends prediction at the start of 2015, I thought I’d do the same thing again. With the older generation finally valuing social media marketing in their marketing strategy, 2016 will look to be a bigger year for start-ups and small-medium sized businesses utilising social media for their […]

So, 2015 was arguably the year of the emoji ????. What is an emoji you ask? Well if you’ve been living under a rock for the last year ????, it is a small digital image or icon used to express an idea or emotion in electronic communication ????. The word emoji derives from the Japanese ???????? words […]

Facebook continues to grow in both web presence and revenues as the years go by, as it continues in its mission to make the world a more open and easier to search and share place through the web. It presents opportunities for businesses and investors across many platforms. Mark Zuckerburg also added on Facebook, “In […]

Live streaming is becoming increasingly popular as the digital world seeks to connect users to together to everything from sporting events to concerts. Periscope and Meerkat are currently the top platforms for this and their main function is the same, to stream video from the phone’s camera to the public. They slightly differ in style, […]

Over the last 3 years, Greece has been in the press for all of the wrong reasons. It doesn’t matter why or what should have been previously done to prevent this. What matters is Greece getting on the road to recovery and being known for it’s wonderful tourist attractions compared to its current negative light […]

Periscope is the new kid on the (social media) block, and they’re quickly shaking things up in the social media space. For those of you who are a bit behind with the times (we’re not talking about missing last night’s episode of EastEnders), Periscope is a live video streaming social media app – basically Face […]