Facebook timelines are filled to the brim with branded content. But how can your business craft content that not only stands out from the noise, but that really makes an impact? Read on for some crafty tips to make the best Facebook content. 1) Signposting Facebook users are exposed to thousands of pieces of […]
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With Christmas just around the corner, what better time to check out some impressive digital Christmas campaigns? Settle down with a mince pie and have a read of our top 6 Christmas Digital Campaigns! 1) John Lewis I’m going to kick off with the most clichéd Christmas campaign, but it of course deserves a […]
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1) Desenio – for showing off that premium lifestyle People use Instagram to show off the best 10% of their life. Desenio post photos that demonstrate how their prints/art can add to your ‘Instagramable’ life. They post beautiful interiors, with tumblr-esque minimalism & scandi-chic vibes. Basically if you’re looking for interior inspo, Desenio is the […]
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Pinterest is a polarizing platform. You either love it, loath it, or have never heard of it. It’s the go-to place for yummy mummies and crafters. It’s the slightly less cool version of Instagram, a place to collate ideas and plan for the future. But why on earth has Pinterest got such a bad rep, […]
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Want to do something right now that will improve your brand on social media? Pick ‘n’ mix from my six top tips below and you could boost your brand in under 5 minutes… Go go go go! Engage Go and talk to someone on social media. It could be a customer, a stakeholder or an […]
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Facebook reported last year that the social platform was running out of advertising inventory. Or, in simpler terms, there are too many ads, and not enough Faces to show them too. There are two simple ways for Facebook to combat this. Firstly, they could focus on growing users, which means there would be more timelines […]
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If you’re planning to go live on any social media platform, it’s important to keep a few things in mind. Avoid awkward silences & technical disasters by preparing and planning your live stream broadcast properly. PRE live stream. 1) Plan plan plan: did I mention plan? Live streams can seem like a perfect time to […]
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So what exactly are chatbots? We’ve all experienced the sheer joy of asking Siri ‘Who let the dogs out?’. We’ve all heard stories of children accidentally ordering thousands of pounds worth of toys from Amazon Alexa, and if you’re a 90s kid, you might remember SmarterChild on MSN – a bot truly before its […]
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Last year, Mark Zuckerberg threw a spanner into the works for Snapchat. Almost feature by feature, Instagram replicated Snapchat’s ‘Stories’ feature, and somehow became better at Snapchat, than… Snapchat. Between the dog filters & rainbow vomit lies an incredibly powerful communication tool that’s taken the social world by storm. Disappearing content is the new kid […]
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2016 was all about leveraging celebrities & large social influencers to market your product or service. But as more and more brands begin to employ influencer tactics – 2017 might be the year you shake-up how your influencer strategy works. Your audience are your influencers. Social audiences are savvy – it’s no secret that celebrities […]
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