Case Study: Grant’s Whisky

The Client

Five generations of the Grant’s family have produced this market leading blended whisky.

Our Brief

  • Increase awareness for global recruitment campaign to find a new Global Brand Ambassador, labelled the Greatest Job Interview In The World
  • Drive traffic to landing page where users can apply
  • Create awareness for users to apply via Instagram and with the hashtag #GrantsInterview

Creative

      • Promoted a global video campaign taking users through the aspect of what is involved with the job
      • sharing UGC to showcase some of the best applicants and increase further exposure of the campaign

 

Results

  • 5,000
    applications worldwide
  • 1.8 million
    views across Facebook video
  • 300 million +
    total impressions of circulated content across all channels
  • 2,000 follower
    increase across Instagram channel

Need help with your social media strategy? Feel free to drop Chris a line at [email protected] or get in touch here.